Did you know that Google Shopping Ads can increase conversion rates by up to 30% compared to traditional text ads? When shoppers see your products with images, prices, and ratings right in their search results, they're more likely to click and buy. At Keemsy Consulting, we help you harness the full potential of Google Shopping Ads to showcase your products to Kenyan shoppers actively searching for what you sell.
What Are Google Shopping Ads?
Google Shopping Ads, also known as Product Listing Ads (PLAs), are a type of online ad format that displays your products directly on Google's search results pages. These ads include product images, prices, titles, store names, and more. Unlike traditional text-based ads, Google Shopping Ads offer a visually appealing and information-rich format that captures shoppers' attention, driving more clicks and conversions.
Google Shopping Ads are designed to help businesses reach shoppers at the moment of intent – when they are actively searching for products to buy. These ads appear prominently at the top of search results and in the Google Shopping tab, making them a powerful tool for e-commerce brands looking to increase product visibility and drive sales.
Who Can Benefit from Google Shopping Ads?
Google Shopping Ads are an excellent choice for any e-commerce business that sells physical products online. Whether you're a small boutique or a large retailer, Shopping Ads can help you:
Our Comprehensive Google Shopping Ads Services
At Keemsy Consulting, we offer a full suite of Google Shopping Ads services tailored to meet the unique needs of your business. From initial setup to ongoing optimization, our team of experienced digital marketing professionals ensures your Shopping Ads deliver maximum results.
1. Google Merchant Center Setup and Management
The Google Merchant Center is where you upload your product data for use in Google Shopping Ads. We handle the entire setup process, including:
2. Shopping Campaign Strategy and Setup
We develop a customized Shopping Ads strategy that aligns with your business goals and target audience. Our campaign setup services include:
3. Advanced Bid Management and Optimization
Our advanced bid management and optimization services help you achieve the best possible results from your Google Shopping Ads. We use a combination of manual and automated bidding strategies to ensure your ads perform optimally, including:
4. Audience Targeting and Segmentation
Reaching the right audience is key to maximizing the effectiveness of your Google Shopping Ads. Our audience targeting and segmentation services include:
5. Conversion Rate Optimization (CRO)
Optimizing your Google Shopping Ads for conversions is essential to achieving your business goals. Our CRO services focus on improving the user experience and increasing the likelihood of a purchase:
Service Packages and Pricing
At Keemsy Consulting, we offer flexible pricing packages to accommodate businesses of all sizes. Whether you're a startup looking to establish an online presence or a large enterprise aiming to scale your e-commerce operations, we have a solution for you.
Basic Package - KES 15,000/month
Perfect for small businesses and startups
Premium Package - KES 30,000/month
Ideal for growing businesses
Elite Package - KES 50,000/month
For large enterprises and high-volume e-commerce businesses
Optional Add-Ons
Enhance your Google Shopping Ads campaigns with our optional add-ons:
Frequently Asked Questions (FAQs)
What is the difference between Google Shopping Ads and Google Search Ads?
Google Shopping Ads display product images, prices, and other details directly in search results, while Google Search Ads are text-based ads that appear above or below organic search results. Shopping Ads are ideal for e-commerce businesses as they showcase products visually and provide more information upfront.
How much do Google Shopping Ads cost?
The cost of Google Shopping Ads varies depending on factors such as your industry, competition, and targeting options. You pay per click (PPC), and the cost per click can range from a few cents to several dollars. Our team helps you optimize your campaigns to achieve the best return on investment.
How long does it take to see results from Google Shopping Ads?
You can start seeing results from Google Shopping Ads within a few days of launching your campaigns. However, it typically takes 2-4 weeks to gather enough data for meaningful optimization. Our team continuously monitors and optimizes your campaigns to improve performance over time.
Can I run Google Shopping Ads for my local business?
Yes, Google Shopping Ads can be highly effective for local businesses. You can target customers in specific geographic areas and showcase products that are available locally. This helps drive foot traffic to your physical store and increases local brand awareness.
What products can I advertise with Google Shopping Ads?
Google Shopping Ads are ideal for physical products that can be sold online. Common categories include electronics, fashion, home goods, sporting goods, and more. Certain products, such as services, digital goods, and restricted items, may not be eligible for Shopping Ads.
Why Choose Keemsy Consulting for Google Shopping Ads?
At Keemsy Consulting, we pride ourselves on being a leading digital marketing agency in Kenya with a proven track record of success in Google Shopping Ads. Here are just a few reasons why businesses choose us:
Ready to Boost Your E-commerce Sales with Google Shopping Ads?
Don't miss out on the opportunity to showcase your products to millions of potential customers actively searching for what you offer. Contact Keemsy Consulting today to discuss how our Google Shopping Ads services can help you achieve your e-commerce goals and drive significant growth for your business.
Our team is ready to develop a customized Shopping Ads strategy that aligns with your business objectives and budget. Let's work together to maximize your online visibility, attract high-quality traffic, and boost your sales through the power of Google Shopping Ads.
